Server-to-Server (S2S) Webhooks: Bulletproof Revenue Attribution
Transmit Stripe, Shopify, and backend conversion events directly to AnswerShaper with zero ad-blocker loss.
Client-side tracking pixels lose up to 40% of conversion events due to ad-blockers and browser privacy protections. AnswerShaper's Server-to-Server (S2S) conversion webhooks transmit verified checkout events directly from your backend for 100% financial accuracy.
Server-to-Server (S2S) webhooks transmit conversion events directly from backend servers to AnswerShaper APIs, guaranteeing 100% accurate financial attribution immune to ad-blockers.
Step-by-Step Walkthrough & User Guide
1. Generate S2S API Token in Settings > API Secrets
Create an authorized Server-to-Server conversion key.
2. Configure Endpoint in Stripe or Backend
Set https://api.answershaper.com/v1/track in your payment gateway webhook settings.
3. Transmit Session ID & Order Value
Send the JSON payload containing order ID, amount, currency, and visitor session ID.
4. Inspect Live Revenue Attribution
View MRR and customer acquisition cost attributed directly to generative search engines.
Pro Tips & Engineering Best Practices
- •Always hash customer email addresses using SHA-256 to preserve privacy.
- •Store visitor session IDs in HttpOnly cookies upon initial site arrival.
- •Ensure recurring subscription renewals are transmitted to calculate accurate customer LTV.
Code & Technical Integration
Node.js Backend S2S Conversion Dispatch
await fetch(\"https://api.answershaper.com/v1/track\", { method: \"POST\", headers: { \"Authorization\": `Bearer ${process.env.ANSWERSHAPER_S2S_SECRET}`, \"Content-Type\": \"application/json\" }, body: JSON.stringify({ eventType: \"conversion\", orderId: session.id, amount: session.amount_total / 100, currency: \"USD\", visitorSessionId: session.metadata.as_session_id }) });Related Documentation & Guides
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